Technology moves at a rapid pace and keeping up can be frustrating. The fact is that a company without a website is missing out on many customers that they won’t be able to get any other way, so implementing technology in your favor is important. Read on to find some techniques and secrets which will help you get into the game.
HTML5 video is set to become the next standard for displaying videos on the web and naturally, you should offer both a way in which users can stream your content through an HTML5 format as well as another format such as flash for those who have an older browser version.
While you might be inclined to add a lot of bells and whistles to your website, flashing graphics, loud music and neon colors will just distract from the purpose of your website. Visitors who are bombarded by too many sights and sounds might be inclined to leave your website before they even start browsing. Keep the colors simple and the content relevant and your website design will be a winner.
Use a tracking service
Use a tracking service, rather than displaying your visitor counter for all to read. Many websites still display their counters, yet they do not serve any real purpose. There are many high quality tracking services available, and some are even free. Use these instead of showing off how many people visit you.
Don’t use images for your background
When you think about some of the biggest websites on the Internet, they do not have images as backgrounds. When you use image backgrounds, you represent yourself as someone who is not well-versed in web designing. Images as backgrounds also cause your site to load slower, which can lead to user frustration.
In the end, web design has become so simple that anyone can do it. From your 8 year old neighbor who has her own Pokemon site to my 90 year old Grandmother and the Quilting forum she set up, everyone seems to be active online. Get your company set up with its own presence and enjoy the profits it brings!